So Wear

Was lookin for some info re a query and I came across this amazin amazin site. is an extremely fresh and exciting fashion site..I think its very rare to find a site like this:

SoWear Inc. is a not-for-profit company dedicated to promoting emerging talent in fashion. The website enables an effortless exchange between artists, consumers and the fashion community. We offer a unique space for artists to experiment with new and innovative ideas, and a place for media and buyers to come and learn what’s happening in the forward-thinking fashion community

Its filled with great articles and info on new designers…A big MUST to check out especially if you are a designer!

Its partner in crime Virgin Threads is great too…

Virgin Threads was formerly part of SoWear. Please go to to find out more about the emerging fashion designers featured on Virgin Threads and hundreds of other talents in fashion today. Our goal is to give young artists a platform to expose their work to the widest audience possible, so go ahead and explore…

I especially like it’s list of new talent

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