In response to the increase of fashion conscious men, Condé Nast has scheduled a release of Men’s Vogue into the US Market for the 6th September. The magazine will start of as a quarterly title and will feature George Clooney as the face of its first cover. The actor is replacing Jude Law who was dropped after publicly admitting cheating on girlfriend Sienna Miller with the nanny of his children. According to Tom Florio, publisher of the new magazine, “Mens Vogue is very much talking to a man who is already living his life. It’s not aspirational. It’s not a shopping magazine. We’re not teaching him how to drink Scotch” Jay Fielden will be editing the magazine aimed at over 35yr olds who earn more than $100,000 a year.

[Brand Republic]

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