Geren Ford: Collaboration with Urban Outfitters

Up and coming, LA based designer, Geren Ford recently debuted a collection, Hawks, as a collaboration with Urban Outfitters. Known for her edgy and youthful take on fashion, the line features vintage-inspired tunics, shorts and dresses that are easy to layer and wear from day to night.
I love this sailor dress from the collection. It’s very sweet and pristine looking with its baby doll shape, yet very stylish and modern with the bright contrasting buttons and high hemline. Plus its vintage vibe and classic lines ensure it’ll never go out of style! $118 available at Urban Outfitters
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Angie Omata is is a freelance writer who happily spends her days designing, writing, and exploring her love of fashion. Growing up in New Jersey she has spent most of her life in or close to New York, and considers herself a city girl at heart.
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