Pixie Lott designs for Moschino
Daily News | Emily O'Brien | November 16, 2009
Move over Pixie Geldof, there’s a new fairy in fashion town. Girl of the moment Pixie Lott has customised a limited edition T-shirt for Moschino, which will be sold exclusively online.
The soulful songstress – who has soared into the limelight following the success of her first single Mama Do – has customised a grey jersey T-shirt for the Italian apparel label with lyrics from her various songs, which will be exclusive to Moschino’s virtual boutique.
But this isn’t just another celebrity endorsement – profits from the sale of the T-shirts will be donated to charities supported by the young Brit: Perthes Association, a British charity committed to providing support for families and children with Perthes disease, and the Italia Conti Trust, a charity offering support to special cases of genuine hardship.
Pixie’s T-shirt will be sold at www.moschino.com for $140 (approx. £85 including shipping), from mid-November.
