Leighton Meester for Herbal Essences

Leighton Meester for Herbal Essences


Those luscious locks of hers deserve some spotlight attention, and with her new deal, it looks as though they’ll be getting rather a lot. Gossip Girl’s Leighton Meester is the latest star to become a beauty brand ambassador after signing a deal with Herbal Essences.

As one of Hollywood’s hottest young stars, it would seem quite the fashion coup for Herbal Essences, but Leighton Meester has long been a fan of the brand; for her, it’s a perfect pairing.

“My mom used it, the kind with the clear bottle with the flowers,” she said. “Now it has a new look and everything is different. I started using it because Charles [Baker Strahan, her hairdresser] uses it.”

In her role as global ambassador, Leighton will appear in print ads, on the brand’s website and on its Facebook page, Elle UK reveal, so it’s a lucky thing Charles lives in her building to be on hand for any hair hiccups.

Should such a thing occur when he’s not around, though, she’s got a favourite go-to product: Tousle Me Softly. “That is one of my favourite products and it’s really a look that I love since my hair is stick straight,” she confessed.

With Leighton championing it, we have an inkling it’ll sell out fashionably fast.

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