Reiss UK


McDonald’s staff uniforms get a fashionable makeover

We know this isn’t the most high-end of fashion topics to discuss, but honestly, we couldn’t deprive you of such juicy gossip first thing in the morning.

The humble fast food chain McDonald’s is about to get a whole lot more stylish, with the help of Hemingway Design – who have just announced a collaboration with McDonald’s restaurants to redesign their staff uniforms as part of a new green initiative.

The long-term plan will see new uniforms made exclusively for the 85,000 staff, designed by Wayne Hemingway himself, and unveiled at the start of the London 2012 Olympics.

McDonald’s is the first UK company to commit to breaking down all their old uniforms into raw materials, and then upcycled to form brand new uniforms – with the Worn Again organisation also promising to help the chain minimise their ecological footprint, reports LDNfashion.

“We’re delighted to be working with a British design team led by Wayne Hemingway in the creation of a UK first – the closed loop recyclable uniform,” said Jez Langhorn, Vice President of McDonald’s.

“Our staff share Worn Again’s commitment to sustainability and I hope that together we can create a uniform design model for the future which others can follow.”

We hope they take inspiration from Ronald McDonald’s iconic get-up!

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