Katy Perry is ‘doing a Selena Gomez‘ and is encouraging her fans to get involved with the ins and outs of her second fragrance. Not that she needs their help – her debut fragrance Purr did amazingly well – but it’s nice that she’s including them.
Expect to see Twitter going mad from next week, as Katy has asked her fans to guess the name of her sophomore scent to be in with a chance of winning perfume, hanging out with Katy herself and other fabulous goodies.
WWD reports that Mrs Russell Brand is quite the multi-tasker, having created her new perfume while on her California Dreams world tour. Does this lady ever sleep?!
The singer and perfume-ista also dished out advice on how to apply perfume the Katy Perry way – “spray and walk through.”
“I’ve heard that you’re not supposed to spray directly on the skin,” she said. “Then it’s not so concentrated, because everybody knows sometimes when a woman walks into a room, she can smell like her grandmother.”