First Look: Alexa Chung for Vero Moda

No one can deny that Alexa Chung is a firm presence in the fashion world – a bright star if you will, that doesn’t appear to be fading any time soon. Not only does she have new reality TV show in the pipeline and a collection for Madewell, she’s also the new face of Vero Moda. 

And, after months of waiting, we’ve finally got our hands on the first images from Vero Moda’s autumn/winter 2011 campaigns with Alexa Chung showcasing just what the brand’s new collection is all about.

“Alexa Chung is an inspiring woman to work with,” Katja Hundrup, a spokesperson for Vero Moda says.

“She knows her fashion references and is able to combine high-end designer items with high street and vintage in a unique way, putting personality into whatever she wears.”

From what we can see, there are Seventies-inspired pieces aplenty, with tulle ballerina dresses, quirky head pieces, dotted prints and, of course, Chung-approved Peter Pan collars to boot.

Even if Vero Moda was an unusual brand choice for Alexa, we have a feeling the Chung will ensure it has a rightful place on the fashion map in no time.

[nggallery id=120]

[Grazia] 

This post appeared first on MyFashionLife.com. We claim no credit for any images posted on this site unless otherwise noted. Images on this website are copyright to their respectful owners and credited to the original source where possible.

Comments are closed.