Very exciting news this morning: Alice Temperley is finally launching a flagship store in London.
The store – which is set to open its doors in November – will sit nicely on Mayfair’s Bruton Street, which is also where you’ll find the likes of Matthew Williamson, Stella McCartney and Diane von Furstenberg. The current Notting Hill store isn’t going anywhere, although it will reportedly become an “occasion dressing showroom for eveningwear and bridal wear.”
“It feels like the right time for our company to make this move and embark on the next phase of our business expansion,” Alice said. “British fashion is at an important juncture and we are proud to have been part of the journey for the past ten years.”
“Our flagship, in one of the strongest areas of London retail, will allow us to showcase what we do with passion in outstandingly beautiful surroundings, and invite the customer directly into our world. We are very excited about this next stage – it feels like the beginning of a whole new chapter.”
You can say that again! You’ll be able to shop the Temperley London, Alice by Temperley and Temperley Bridal collections at the flagship store… and then (budget permitting) pop over to the other designers that are right next door.
You may as well make a day of it, right?