Peek the Adidas for Opening Ceremony Olympics collection

As we told you back in April, American brand Opening Ceremony is coming to London – temporarily this month, and then permanently later in the autumn.

However, what we forgot to mention was the fact that Opening Ceremony had collaborated with Adidas to make a celebratory Olympics collection which will be sold in the aforementioned pop up shop… and we now have a sneaky peek at some of the items up for grabs!

Some of the pieces you’ll be able to nab include swimming costumes, reversible ponchos and hi-top shoes with a concealed wedge. Most of the items are unisex, but we’ll let you figure out which ones aren’t. We’ve seen a lot of clothing companies trying to milk the Olympics for all they’re worth, but we think this collection is one of the more tasteful ones. What do you guys reckon?

Once again, the pop up shop will open in Covent Garden from July 19th.


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