BFC names eBay as new Fashion Forward sponsor
Good old eBay – it gives us great bargains all year, but now it’s going to contribute to the fashion industry in a whole new way, as the British Fashion Council has welcomed it as a sponsor of its Fashion Forward initiative!
“Fashion Forward is one of the British Fashion Council’s talent support initiatives; designed to help emerging British designers show and develop their businesses here in London,” said Caroline Rush, a spokesperson for the BFC. “eBay‘s sales statistics are overwhelming and we hope they will help to bring opportunities to the designers they support.”
Fashion Forward supports seven designers each year, with the current recipients including Mary Katrantzou (you can see one of her creations above), Henry Holland, James Long and Louise Gray.
We can also look forward to eBay‘s Save the Children Born to Shop initiative, an online charity auction which will sell one-of-a-kind designer pieces during London Fashion Week. One of the items you can get your hands on is the teal Burberry dress Samantha Cameron wore to the Royal Wedding last year, which we have to admit is kinda cool.
Keep your eyes peeled for more deets when we get them!
Author: Maria Pierides
Maria joined the MFL family in 2011 and has been a permanent member since. When she's not scouring the net for the juiciest fashion stories or attending fabulous events you can find her (always with a Starbucks in hand) milling around Oxford Street, Carnaby Street, Brick Lane or Shoreditch looking for either a bargain or stand-out addition to her wardrobe.
Fashion news related tips and press releases can be sent to maria.pierides@my-lifemedia.com
