Would you pay nearly $300 for a brown paper bag?

We do see some of the most unexplainable and unaffordable pieces hit the catwalks and shelves every now and again – and Jil Sander has given us something new to ponder over…

Remember those brown paper bags you always see kids and teenagers carry their school lunch in on your favourite American TV shows? Well, Jil Sander has essentially created a brown coated paper bag (with the teeny tiny Jil Sander logo positioned rather subtly at the bottom) and is putting a $290 price tag on it.

Fair – or just a little bit crazy? Do you think this is an extension of those ever-popular Bloomingdale’s ‘Little Brown Bag’ totes? Or even a follow-up to those plastic shoppers from Jil Sander a few seasons back? Would you shell out almost $300 for a brown paper bag? So many questions – we want your opinions!

[Coco Perez] [Image]

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