Milan Fashion Week SS13 kicks off

Now that London Fashion Week is over – we have bittersweet emotions about it, if we’re being honest – we can return to absorbing the spring/summer 2013 collections from the comfort of the office chair – no high heels required!

Milan Fashion Week is truly where the luxury starts, and the beginning of this season was no exception. MFW had barely begun before the big guns were out in force and the likes of Gucci, MaxMara, Alberta Ferretti and Emporio Armani showcased their collections on the lavish Italian runways.

None of this save the best til last nonsense, it’s all go from the get go in Milan! Gucci hit the nail on the head and went back to basics for spring/summer  2013… who knew bold, vivid, block colour could be so effective in making a statement?

While we’re not sure which pieces Blake Lively (the new face of the brand) would wear, we think she’d give everything a pretty good go… after all, she has the potential to make anything work for her. We’re looking forward to red carpet events of the future to see how the famous faces will style their new-season Gucci should they be lucky enough to get their hands on it.

Over at Alberta Ferretti, the models walked out in aquatic inspired garments against a sea-like backdrop. Monique Lhuillier also went for an under the sea theme for her SS13 collection which she showed during New York Fashion Week, so it’s safe to say we’ve stumbled upon one of the key trends of the new season. We’ve always been a fan of mermaid chic (blame Disney’s Ariel) so it should come as no surprise to learn that we are all over Alberta Ferretti’s theme too.

It was layer central over at Emporio Armani – and what interesting and diverse layering it was too! No one cuts clothes quite like Armani, and the shapes and draped silhouettes were expertly tailored and thought-out, as always.

Max Mara presented a bohemian inspired collection, with plenty of earthy colours teamed with busy patterns and experimental fabrics. Overall, the first few shows of Milan Fashion Week have been luxurious, inspiring and diverse – watch this space for more updates!