Arizona Muse stars in Louis Vuitton’s first ever TV commercial
It’s hard to believe Louis Vuitton has never released a TV advert before, but it’s true. Nevertheless, LV has decided to get in on the televised advertorial action – better late than never – and has enlisted the help of Inez and Vinoodh to direct the ad, and the gorgeous Arizona Muse to star in it.
What Louis Vuitton lacks in years of TV-commercial experience it certainly made up for in stunning content. You can see Arizona embarking on her very own Parisian adventure, which even includes having a stare-off with the Mona Lisa!
“An intrepid young woman enters this universal temple and unwinds the skein of time,” reads a statement from the brand. “After an encounter with the Mona Lisa and the Italian masters, armed with a key, she releases the secrets — also desired by a man hot on her heels — enclosed for more than 150 years in a legendary trunk created by Louis Vuitton.
“Like a thread stretching across time and space, a hot-air balloon rises above the Cour Carrée. The beautiful unknown woman leaves the Louvre for a far-off destination in pursuit of her destiny.”
Oooh! Check it out for yourselves below and let us know what you think of Louis Vuitton’s efforts.
Author: Maria Pierides
Maria joined the MFL family in 2011 and has been a permanent member since. When she's not scouring the net for the juiciest fashion stories or attending fabulous events you can find her (always with a Starbucks in hand) milling around Oxford Street, Carnaby Street, Brick Lane or Shoreditch looking for either a bargain or stand-out addition to her wardrobe.
Fashion news related tips and press releases can be sent to maria.pierides@my-lifemedia.com
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3:32 pm
What is the song?
3:37 pm
What is the song? I recognize it, but can’t place it.
3:37 pm
Hmm, this reminds me of the Chanel ads. I think the brand could have been bit more original with their commercial. It doesn’t evoke the quirkiness of the brand at all.
12:56 pm
The song is “In the House – In a Heartbeat” by film composer John Murphy. It shows up in various ads but is also from the soundtrack of the movies “28 Days Letter” and “Kick Ass”.