Harrods


New and veteran supermodels for Prada’s Spring 2013 ads

Another stunning ad campaign to treat you to this morning, this time courtesy of Prada and a host of stunning ladies in equally (if not more) stunning items of clothing.

Supermodels old and new have been called upon to showcase some of Prada’s finest spring/summer 2013 looks in all their glory, so expect to see appearances from the likes of Eva Herzigova, Raquel Zimmerman and Amber Valetta, as well as newbies Irene Hiemstra, Maartje Verhoef, Vanessa Axente, Irina Kravchenko and Sung Hee Kim in the ads.

According to the press release, Steven Meisel’s pictures are meant to represent Prada’s new take on femininity, so give yourselves a pat on the back if the concept screamed out at you. Although we have to admit, we always had flowers down as a “feminine” thing, but we can definitely see how the photographer tried to modernise it.

Perfect as usual!

[Styleite]

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