by Angie Omata
We’ve been talking a lot about Target’s collaboration with famous designers like Proenza Schouler, Temperley and Gryson, but in most recent news, the mass retailer announced that it will be teaming with high-end department store, Barney’s New York, to sell its latest collection by featured designer, Rogan Gregory.
As strange as this sounds, this means that Rogan’s Target collection, with prices ranging from $15-$45 will be sold at Barney’s, next to Rogan’s regular RTW collection with prices at nearly ten times the Target line.
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by Katy Smail
With the impending onset of summer (ha!) comes the inevitable announcement of those annual summer trends that will never go away (nautical stripes or ethnic prints anyone?). Lets take the ever-present ’safari’ trend - predictable and a little bit tired if you go down the old khaki jacket route; far more exciting if you take a walk on the wild side with all those beauties of the animal kingdom.
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by Michele Obi
The suspense is over. For autumn, H&M will collaborate with, Comme des Garçons.
Founder and head designer of the Japanese label, Rei Kawakubo will create a capsule collection for both women and men, childrenswear, accessories for the high street retailer, and will throw in a unisex fragrance too.
Of the partnership, Kawakubo said,
“I have always been interested in the balance between creation and business. It is a dilemma, although for me creation has always been the first priority. It is a fascinating challenge to work with H&M since it is a chance to take the dilemma to its extreme, and try to solve it”.
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by Michele Obi
Since Katie Holmes became firm friends with Victoria Beckham there’s been much speculation as to whether she would follow in her footsteps and make attempts to enter the fashion industry. Well, it appears that the actress couldn’t resist.
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by Michele Obi
Calling handbag lovers everywhere. Take note. Accessories brand, Botkier has joined the never ending list of labels clamouring to partner with Target.
Currently stocked in Barneys, Harvey Nichols, Fred Segal, and Neiman Marcus, Botkier is a favourite among the celebrities, with Angelina Jolie, Kate Bosworth and Heidi Klum being loyal fans.
The Botkier for Target collection is the fifth handbag line to be launched and will be available at select Target stores nationwide and at Target.com from July 21. How excited are we?
by Michele Obi
You may remember a while back we wrote about Pharell’s new jewellery line for Louis Vuitton- called Blason, well finally the man himself talks in detail about the collection to IHT.
Inspired by secret societies, it appears that Pharell actually did more than just put his name on the lucrative project and after watching the video we wouldn’t be surprised if the collaboration becomes more permanent.
by Angie Omata
I’m really excited for the new Jovovich–Hawk line to hit the floors of Target as part of their GO International Designers program! The LA-based models turned designers have quickly become a trendy cult favorite for young celebs everywhere.
Now taking the lead from other big designers who successfully went mainstream, Jovovich-Hawk will be introducing their signature pieces to the masses just in time for Spring.
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by Michele Obi
Rumours that Pharrell has been hard at work designing a line of jewellery for Louis Vuitton have been doing the rounds of a while now and finally they were proven to be true. The collection is called Blason and is actually a joint effort between Pharrell and Louis Vuitton’s creative consultant, Camille Miceli. It’s much anticipated unveiling occurred during couture week and pictures from the line have been floating around the internet since.
Our thoughts? Well to call the line pretentious would be an understatement. Most of what we’ve seen has been completely over the top and dare we say tacky?
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by Angie Omata
I heart Target. I’ve been loving the featured designers and their collections at Target the past year or so. My wardrobe now includes some cute dresses by Proenza Schouler, an adorable jacket and slacks by Alice Temperley and a couple of great T-shirts by Erin Featherston. The quality definitely isn’t the same as buying their designer duds full price, but if you’re a one season love ‘em and leave ‘em after type of girl like me, these affordable designer lines are an absolute godsend.
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by Michele Obi
Adidas 
and Stella McCartney have announced the extension of their sport performance collection with the a³ Flyride running shoe, due to launch in stores in May this year. Aside from being lighter, softer and flexible, the a³ Flyride’s unique selling point is its key cushioning technology. The running shoe features the lightest heel-to-toe a3 cushioning system for women, additional benefits include breathability and sweat absorbing/anti odor treatments in the insole.
Prices start from approx. $200, €170, £116
[adidas]
