This competition is now closed. Update: due to increased interest we’ve extended the competition by another week! Looking to jazz up your jeans collection? Who isn’t! We’ve got £250 worth [...]

Cool collaboration alert: PPQ has teamed up with cult jeans label Lee on a capsule denim collection, set to be unveiled at the design duo’s spring/summer 2012 show at London [...]

Denim can never be praised enough. It’s fashion’s most loved staple, with an evergreen presence and the advantage of being the only item of clothing which looks increasingly beautiful with [...]

You know, for something that was once so easy to pinpoint on a timeline, denim has become deceptively diverse – and, as if by magic, this season’s styles are more [...]

After graduating from the Fashion Institute of Technology, American designer Chantel Valentene embarked on a five year freelance designing career, which eventually led this young business woman to create her [...]

If you weren’t able to make it down to the Ideal Home Show event at London’s Earl’s Court last week to see the MFL team take to the runway with [...]

Vogue US editor-in-chief Anna Wintour branded designer Christopher Kane as a “young man with a huge future in front of him” during London Fashion Week, and nothing could be closer [...]

It may seem like there’s a  new denim must-have every season but in this case, it’s an essential update . If, like us, you’ve been wearing your standard skinny styles for [...]

If all these powerful prints and vibrant shades are too much for your wardrobe to handle, you’ll be pleased to know SS11 is no stranger to nudes and easy-wearing denim. [...]

Whilst promoting her new fragrance, Vintage Muse, in London town last Friday, supermodel Kate Moss wore a pair of skinny Siwy ‘Hannah’ jeans to mark the special occasion. The skinny [...]

Mac and Rodarte apologise again, see the first look of Victoria Beckham‘s new denim collection, and why is London the most stylish city…? Mac and Rodarte are trying to make [...]

Fans of the Swedish fashion label will presumably know about the brand’s blue-tinted routes, but Acne has been developing its denim to meet other needs – the needs you might [...]

Fashion fans are already smitten with the American label’s laid-back style staples, but come September there’ll be another reason to covet J.Crew – it’s teaming up with cult London denim [...]