Believe it or not, this cute little coral shift is from the luxury children’s retailer, Alex and Alexa. Ensuring that little girls are looking stylish whilst staying comfortable during these [...]

Think of Romance and what comes to mind? Paris, Rome or Barcelona? DKNY have made love global and brought it into the 21st century with their ‘Love From New York’ [...]

“I’ll take you to the candy shop…I’ll let you lick the lollipop… no, not 50 Cent’s candy shop, DKNY’s! With their new fragrances DKNY literally want you to step into [...]

Shamefully it took me until the morning after to realise the significance of the venue chosen for the launch of pureDKNY. Earlier this month members of the beauty press gathered [...]

Oh, our little friends are about to become seriously stylish. Luxury children’s boutique AlexandAlexa.com have just launched the first part of their SS10 collection.

It might still be snowing outside but that doesn’t mean we can’t daydream about a time where we don’t have to leave the house wearing five layers! We’ve been considering [...]

In our opinion, House of Fraser has broad appeal, catering for all with younger brands like Therapy to house favourites such as Linea. Next season is set to bring us [...]

It’s no secret that My Fashion life has a bit of a thing for sequins. Luckily for us then, that the party trend is making no signs of departing! Last [...]

All you have to do to win this DKNY Nappa Chain Hobo (£175) is

As part of their third annual Handbag Month this September, Handbag.com have teamed up with us bag lovers at My Fashion Life to give you the opportunity of winning your very own DKNY [...]

Thanks to the folks over at DKNY intimates, we’re giving away this Sheer Distinction Sexy Balconette & Bikini from the Summer 2009 collection to one lucky reader. Perfect for summer [...]

Lily Allen a run for her money as Chanel’s next muse but it’s DKNY jeans who’ve snapped up Ms Chung. The brand has ditched Daisy Lowe who fronted the SS09 [...]

No it’s not another fashion related TV show, instead this is real life. The O.C. actress is turning her hand from fashion icon to fashion editor for InStyle magazine. For [...]