Viktor & Rolf for H&M hits the stores today. The Swedish designers really pulled out all the stops for this collection without compromising themselves. Pre-show The show Tv-Ad

Is Madonna too old to be the face of H&M ? [Entertainment wise]

Italian Model Mariacarla Boscono has been gaining alot of press over the past couple of days for being Kate Moss’ replacement for the H&M collection designed by Stella McCartney. Kate lost the contract after being photographed allegedly snorting cocaine. Boscono who has previously worked for Givenchy and Roberto Cavalli will only feature in the TV commercials....

Just as Kate thought she would make it through the storm that is her life right now, H&M Europe�s largest clothing chain, have confirmed they will not be standing by the model as previously claimed. The high street chain has dropped Kate as the face of Stella McCartney’s new line due to be launched on the 10th of November. Although the model expressed her...

Xmas is coming! Heat things up for that special someone in your life with some sexy lingerie from H+M

Everywhere I go i’m seeing gloves and some cool parka’s… Teen vogue has a nice slideshow of gloves..however I have to stick to H+M for now as their selection is v.affordable and v.stylish. I must go to warehouse, and invest in a parka

Friday is pay day and the first thing I did was run to the high street to try and spend what little money I had left after bills. Popped in to H&M and expected to find the awkward sized sale leftovers which look and smell as if they came from a dusty old chest. However I was pleasantly suprised.

“We are consumers of McFashion. Fashion has begun to resemble fast food: fast, disposable, easy, unintimidating, entertaining and homogenous. Just as McDonald’s has taken over the globe, dishing out the uniformity and consistency of their burgers and fries, mass-market clothing retailers have succeeded in spreading a similar message: predictability in fashion.” Is...