Hot on the heels of the announcement of a brand new clothing line, news has just landed that Her Madge-sty is set to release her first ever fragrance under the [...]

Lourdes Leon, daughter of one Madonna and co-designer of the Material Girl clothing line, and Kelly Osbourne, the current face of the brand, are in the midst of searching America [...]

After months of waiting very patiently, and seemingly endless teasing from Yves Saint Laurent, Emily Blunt’s ad campaign for the Opium fragrance is finally here – and it’s totally worth [...]

The Kate Moss empire is expanding, and with a new fragrance aimed at a younger audience under her belt, so is her fan base.

Tulisa Contostavlos, one of the new generation X Factor judges and one third of the band N-Dubz, has just launched her debut fragrance The Female Boss (TFB for short) at [...]

It’s just been announced that gorgeous Italian model and actress Elisa Sednaoui will be the face of the brand new Roberto Cavalli fragrance set to launch in February next year. 

Louis Vuitton hasn’t released a perfume since the eighties, so to say the move to create a new scent is long overdue would be quite the understatement.

After months of being teased with a snippet here and a little peek there, we can finally watch the brand new Dolce and Gabbana The One fragrance commercial featuring Hollywood [...]

Nicole Richie is the latest celeb to break into the perfume industry, as she has just signed a deal with TPR to launch her own fragrance.

Katy Perry is ‘doing a Selena Gomez‘ and is encouraging her fans to get involved with the ins and outs of her second fragrance. Not that she needs their help [...]

It’s only been a matter of weeks since it was revealed that Emily Blunt will star in the new campaign for Yves Saint Laurent‘s Opium fragrance, but a very exciting [...]

Valentino’s new fragrance, Valentina, is destined for the modern heiress, so if you want to channel Blair Waldorf, this is certainly the scent for you.

No one can accuse Selena Gomez of not listening to her fans. The 19-year-old pop star is keen to follow in her boyfriend – that’s Justin Bieber‘s – footsteps and [...]