While Fifty Shades of Grey continues to take over the literary world, there are more than a few shades of purple that have the fashion world buzzing too. Deep violets, like [...]

As you probably know by now, the celebs got their hippie on for the musical marvel that is the Coachella Music Festival… and we think their outfits this time around [...]

Also making a splash in LA last night was a surprise colour hit in rich, regal purples and light-as-a-feather lavenders. Scarlett Johansson’s grape Dolce & Gabbana gown and Natalie Portman’s [...]

French fashion bible Purple Fashion Magazine is renowned for it’s incredible photography and unique approach to fashion. But if anyone had told me that they would have DVF herself on [...]

The Colour Purple: regal, luxurious, jewel toned, and this season’s hottest hue.  Prince must be partying like it’s 1999! Purple is everywhere this winter, predominantly on the red carpet as celebrities have swapped their [...]