In a bid to expand British manufacturing, Debenhams has announced that it plans to launch a brand new “Made by Great Britons” range.
We know that the department store already does its bit for supporting homegrown talent by featuring pieces from the likes of Julien Macdonald, Henry Holland, Jasper Conran, Jenny Packham and Matthew Williamson in its very popular Designers at Debenhams range, but now it’s going one step further.
“The fantastic support for the Jubilee and the Olympics this year shows how passionate we all are about championing the best of British,” said Suzanne Harlow, a spokesperson for Debenhams.
“We have some of the best clothing manufacturers in the world, and we want to see their products in our stores. As we’re proud of where they’re produced, our new brand will appear on anything we source from the UK.
“We’re calling on new manufacturers to come forward. If you’ve got innovative, exciting garments and an excellent standard of factory, then we want to hear from you.”
You heard the lady! This means that we can expect new and exciting things to hit Debenhams in the not-so-distant future – we can’t wait!
[Fashion United] [Image]
