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Offering a global approach to style and culture, My Fashion Life is one of the UK’s leading fashion blogs. Founded in 2003 the site features all the content you would expect to find in an online magazine with the honest opinion and tone of a blog, we update our site daily with the latest fashion news, sample sales, exclusive interviews, trend reports, celebrity style, tips and advice and so much more.


Our readers consider My Fashion Life a well trusted source when defining their personal fashion lives and deciding what to buy. We can give you the opportunity to successfully connect your brand to a targeted audience by integrating your campaign within our editorial content and delivering a unique experience that flows seamlessly with our daily postings. We’ve worked with a wide range of popular brands including Fork KA, Kenco Millicano, Diesel and recently assisted Marks & Spencer with styling their SS14 collection…


“Diesel worked with My Fashion Life as a part of our digital media strategy for the Diesel female re-launch, focusing on consumer interaction with the brand. The result was a successful partnership between our two brands to engage with a new female consumer, tell a new story about our brand and drive measurable retail sales.”

Richard Storer – Head of PR and Communications, Diesel and Diesel Black Gold

“We worked with My Fashion Life to create exclusive content around London Fashion Week for our client John Lewis, as well as encourage social engagement with a Facebook Q&A. Our client was very happy with the reach of this Facebook activity and we look forward to working with My Fashion Life again on future projects”.

Jo-ann Fortune – Fashion & Retail Editor – iCrossing

“It has been an absolute pleasure working with the My Fashion Life team; you have been a great asset to our campaign. We would definitely like to work with you again in the future.”

Anna Pank – Associate – GolinHarris

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