Brian Atwood’s new ad campaign is too raunchy for its own store!
Uh oh – looks like another ad campaign is deemed too raunchy, although this time it has nothing to do with the ASA, which makes a nice change.
Brian Atwood’s autumn/winter 2012 ad campaign featuring Victoria’s Secret Angel Candice Swanepoel has had to be removed from the billboard above its own Madison Avenue store in New York, as the building owners have deemed it “too sexual”.
And the brand’s own store isn’t the only place one of its ads is banned from either. The accompanying video (see below), which features Candice in a sexy pair of boots watching a wall of pornography, was due to play in the back of taxis in the Big Apple, but has been banned by the Taxi and Limousine Commission. A PG teaser of the ad will be played instead, with a link to Brian Atwood’s website appearing at the end should people want to see more.
Hm… we wonder how many places the advert for Lady Gaga’s ‘Fame’ fragrance will be banned from…
Author: Maria Pierides
Maria joined the MFL family in 2011 and has been a permanent member since. When she's not scouring the net for the juiciest fashion stories or attending fabulous events you can find her (always with a Starbucks in hand) milling around Oxford Street, Carnaby Street, Brick Lane or Shoreditch looking for either a bargain or stand-out addition to her wardrobe.
Fashion news related tips and press releases can be sent to maria.pierides@my-lifemedia.com
