Pharrell Williams wants to make us happy with T-shirts


Yesterday may have been International Day of Happiness, but there’s no reason we can’t continue to be jolly every other day of the year too. And Pharrell Williams – Mr Happy himself – agrees, as he has teamed up with Miami-based Peace Love World to launch a collection of T-shirts that are bound to turn all frowns upside down.

The limited edition collection is available from Billionaire Boys Club in New York, as well as online at and

Prices range from $25 to $45, and feature slogans such as “Happiness is the truth,” “I am happy,” and “Happiness is the new black”. And before you ask, yes the Vivienne Westwood hat he wore to the Grammys does of course feature.


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