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***UPDATE: Congratulations to the winner of this competition – Nkechi Okeke-Aru***
Trident Gum will be taking over The 02, on 15th November for an exclusive Beyonce concert. For one night only, they will be adding an additional date to her world famous I AM…TOUR and they’re giving away thousands of seats to lucky fans!

The promotion runs from 20th April – 31st May, however we’ve managed to snag a pair of tickets to give away to one lucky My Fashion Life reader!

For your chance to win, just sign up to our newsletter by entering your name, email and location in the fields below by May 28th 11:59pm (GMT). Current subscribers will still need to sign up. U.K residents only. The lucky winner will be chosen at random and announced on May 29th. Good Luck!

If you don’t win this time or fancy increasing your odds of bagging a ticket then grab a packet of gum and head to where you can enter one of the weekly ballots to win one of 13,000 tickets that Trident are giving away to Beyonce fans.

The one-off Trident gig will see the pop icon showcasing tracks from her third album I AM…SASHA FIERCE (available in stores and online now) including the number one smash ‘If I Were a Boy’ and the infectious Single Ladies (Put A Ring On it) and Trident is creating a unique opportunity for fans to see one of music’s true legend.

All you have to do is buy a packet of gum and head to From 20th April every packet of Trident gum that you buy will count as a potential ticket , the more you buy the more chances you have of winning each week. Any flavour from any outlet will be valid so no need to look out for special packs.

Just log on and enter the last 4 digits of the bar code and you’re in the draw*. Weekly ballots will run until 31st May, with a massive 1000 tickets up for grabs each week. Winners will be drawn every Sunday night and notified by midday Monday, at which point the slate will be wiped clean and the draw will reopen.

*Terms and Conditions apply – see

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