Boscono replaces Kate

Italian Model Mariacarla Boscono has been gaining alot of press over the past couple of days for being Kate Moss’ replacement for the H&M collection designed by Stella McCartney. Kate lost the contract after being photographed allegedly snorting cocaine.

Boscono who has previously worked for Givenchy and Roberto Cavalli will only feature in the TV commercials. All posters and newspaper adverts for the collection will feature no model, instead the clothing chain has opted to use a graphical solution. The collection will go on sale in over 400 stores on November 10.


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