My Fashion Life

Lancôme have been hard at work cultivating their brand image for this year. Only a couple of weeks ago the international cosmetics brand announced Anne Hathaway (star of The Devil wears Prada) would be the brand ambassador for their new fragrance set to launch in September.

And now Juliette Binoche has been confirmed as the newest brand ambassador for the Lancôme Rénergie franchise - a skincare line focused on addressing the signs of aging.

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1. Marc Jacobs: Can you guess the owner of these teeny tiny legs? They belong to Victoria Beckham! The ad below is the first in a series featuring Victoria and we’re screaming from the rooftops that “this is a match made in heaven!” The concept is absolutely brilliant and so funny!

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We will forever be devoted to the supermodel era. Its not our fault we grew up when supermodels were considered to be role models. Which is why we have to salute Louis Vuitton for bringing some of the supers together for their spring 2008 advertising campaign.

Naomi Campbell, Claudia Schiffer, Stephanie Seymour and Eva Herzigova star in the brilliantly bright ads along with Angela Lindvall and Natalia Vodianova. We do wish they could have pushed the boat out and brought in Cindy, Linda and Christy!!!

[TFS]

Here’s a little taster of what’s to come. Check out a sneak preview of the Roberto Cavalli at H&M commercial. Enjoy!

Dove are back with another thought provoking advert. This time they attempt to show the extent to which young girls are bombarded with pressures to be “beautiful”.

It has to be tough for advertising companies to come up with a commercial that is memorable, enjoyable, and successfully sells a product, yet manages to fit in a 30 second spot on television. Faced with this, Hugo Fragrance is among the latest to turn to online video sites such as YouTube, where the time is virtually unlimited and they aren’t regulated by FDC decency standards. While the spot for their new scent, Hugo Human Nature (for XY and XX), doesn’t by any means stray into R-rated territory, there is plenty of innuendo. Perfume and cologne, after all, are all about being sexy and appealing to the gender of your choice.

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We love an exclusive! Here exclusively for you we have a couple of images from the “Roberto Cavalli at H&M” ad campaign. And what would a Cavalli line be without leopard prints? Judging from the pictures we can expect lots of it!

It looks like Cavalli and H&M have gone all out on this one, enlisting rock ‘n’ roll kids, Theodora Richards and Sean Lennon to model as well as Julia Roitfeld, (daughter of Vogue Paris editor Carine Roitfeld) Jessica Stam, Lydia Hearst and Anouck Lepère.

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