Last Updated on 19th October 2013

The UK’s largest, and one of Europe’s most exciting fashion events, Pure is entering its 18th season.
No other show offers buyers a total one-stop shop buying experience. Over 800 womenswear, accessories, footwear and young creative brands are showcased at the event assuring buyers see an unrivalled and diverse product offer.

There are also exclusive trend presentations from Drapers live industry interviews and stunning catwalk shows bringing trends to life and adding real business value.

Pure offers retailers young creative brands such as Custo Barcelona, Lulu & Red, Fred Sun, Hunters & Gatherers, Golddigga and Fever; quality international brands such as Ashley Blaine, Rohit Bal, Presen of Barcelona, and Tricot Chic; and the best of British such as Fenn Wright Manson, Mint, Naughty, Nougat, Anna Scholz and Lezley George.

The dates for next season’s Pure are 14 – 16 August, at The Grand Hall, Olympia, London.

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