We’ve seen the entire lookbook and even picked our favourite pieces from the range and shared them with you, but now it’s time to finally check out the Alexander Wang for H&M video campaign. And believe us, it’s pretty fierce!

The ad campaign stars three of the hottest models of the moment – Natasha Poly, Joan Smalls and  Raquel Zimmermann – which makes us believe that the whole collection is a high-end extension of Alexander Wang’s mainline collection.

The video sees the girls truly testing out the performance gear, before lots of motorbike riding, snowboarding and more backflips than you can shake a stick at take place.

Now we don’t even know then the last time we voluntary did a backflip was so we probably won’t be attempting them anytime soon, but this video certainly makes us want to get back into shape. And with the perfect gear to enable us to turn heads at the gym, we don’t really have any more excuses not to.


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