Olivier Theyskens named artistic director at Theory

26th October 2010 11:15 am


It wasn’t all that long ago news hit that Olivier Theyskens would be designing a capsule collection for Theory, but fast-forward to today, after a brief preview at last month’s Fashion Week’s, and it seems Theyskens is set to do more than just collaborate with the label – he’ just been named artisitc director.

And frankly, we’re not surprised. Though the partnership was an initial shock – Theyskens is, after all, renowned for his ultra-feminine couture-like designs – when the designer unveiled his Theyskens for Theory collection to press last month, the laid-back luxe pieces shot straight to the top of every editors’ wish-list.

And it proved so popular, in fact, that Theory’s founder, Andrew Rosen, decided to pull Theyskens in on a more permanent basis as the brand’s artistic director, where he’ll now oversee the women’s, accessories and men’s collections (his first foray into menswear, no less) – and he’ll still create his Theyskens for Theory line.

“Working on Theyskens’ Theory has been very inspiring for me and for the company,” Rosen told WWD. “The launch has been very successful. This is an opportunity to work with Olivier on a much grander scale.”

The debut Theyskens for Theory collection is set to hit shelves in time for next spring, with Theysken’s first mainline collection following shortly after in autumn – we can’t wait to see the fruits of his labour.

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