The Chic Guide to Europe

9th May 2011 7:55 pm

Hey, Europe! We know you all love Chic Outlet Shopping – the noun, not the verb – so take a look at what’s in store this year.

If you’re a little lost, let us explain what we’re talking about. Chic Outlet Shopping is the collective cooperation behind Europe’s nine luxury shopping outlets across some of the continent’s most exciting cities – Bicester Village in the UK, La Vallée Village in Paris, La Roca Village in Barcelona and Fidenza Village in Milan to name but a few.

Every year, Chic Outlet Shopping promotes what’s new in each village with a suitably stylish video, and this year, it’s got some pretty amazing contributors to help spread the word (Matthew Williamson, Thandie Newton, Elizabeth Hurley, Anouck Lepere and Vanity Fair‘s Elizabeth Saltzman, to be precise).

This year’s project has just gone live here, but we’ve got a trailer below to entice you with what to expect.

http://www.youtube.com/watch?v=bpvCtJMqBjA

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Launched in 2003 My Fashion Life is one of the UK’s leading top fashion blogs. Recognised for combining all the quality content you’d expect to find in an online magazine with the honest opinion and tone of a blog.

We love designer fashion, but we love a damn good bargain, too, so while we might lust after Lanvin one minute, we’ll be traipsing to Topshop the next.

You guys are the only reason we get up at 6am to cover the royal wedding and go to bed 5am after the Oscars – we’re dedicated to bringing you the juiciest gossip from the fashion world and delivering the best shopping guides we can muster, because hey, we’re just doing our job. And it’s a good job we love it!

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