Last Updated on 23rd July 2008

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The name Ecclestone has long been synonymous with the motor racing world with its glamour, style and opulence. Today it’s becoming a well-talked about name in the fashion industry as Petra Ecclestone, [Formula 1 Head Bernie Ecclestone’s youngest daughter), takes her place in the spotlight. This season nineteen-year old Petra Ecclestone presents to the fashion world her menswear label FORM (from Formula 1, of course).

Inspired by the racing track, the collection bridges the gap between casual menswear and formal suiting and consists of a variety of garments from structured overcoats and relaxed cardigans to leather gloves and accessories.

FORM adds a modern edge to the classic racing style, by using refined but durable materials such as cashmere, leather and soft corduroy all in muted, elegant colours – even the brand name is understated, with the FORM logo discreetly shown on the zip.

The tailored pieces from the line are a collaboration with renowned Savile Row designer, Edward Sexton, who has also designed for the Beatles and for her father, Bernie. FORM is stocked exclusively at Harrods.

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