Last Updated on 4th April 2014


We have big grins on our faces as we write this, but we’re absolutely thrilled to announce that Lupita Nyong’o – she who stole our hearts this awards season – has been revealed as the brand new face of Lancôme.

An Oscar and a major beauty contract – not a bad start to the year for the 12 Years a Slave actress!

“I am truly honoured to join the Maison Lancôme, a brand with such a prestigious history and that I have always loved,” Lupita said.

“I am particularly proud to represent its unique vision for women and the idea that beauty should not be dictated, but should instead be an expression of a woman’s freedom to be herself”.

Lupita’s ads will be shot by Mert Alas and Marcus Piggott, and we can expect them to land in September later this year. In the meantime though, check out the video of Lupita talking about her exciting new role in the video below.

Congratulations, Lupita! We can’t wait to see these ads!


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