Erdem, Christopher Kane and Jonathan Saunders battle it out for brand new prize at tonight’s British Fashion Awards

28th November 2011 11:05 am

It has just been announced that tonight’s British Fashion Awards will have a brand new category – the New Establishment Award. Erdem, Christopher Kane and Jonathan Saunders are the three inaugural names which have been nominated for the coveted accolade, due to their exemplary catwalk shows at London Fashion Week, as well as their business growth, prominence on red carpets and endless media coverage commending their fabulous collections. 

“Over the past four seasons London has cemented its status as a capital for innovation, with a group of new designers commanding front row audiences only previously seen at the shows of long-established luxury fashion brands,” reads an official press release. “This peer group is London’s New Establishment, bringing innovation to a luxury market. Sophisticated and exciting, they have surpassed being emerging designers and are growing into dynamic businesses, compelling even the most seasoned fashion retailers and journalists to sit up and take note.”

The British Fashion Awards will take place tonight at the Savoy Theatre, and will recognise the most influential people in the fashion industry today and of course, celebrating British fashion. We’ll bring you all the details – including the all-important winners – tomorrow!

Tags:

Leave a Reply


Powered by Sweet Captcha
Verify your real existence,
Drag Drag and put the money in the wallet
  • captcha
  • captcha
  • captcha
  • captcha

About us

Welcome to My Fashion Life!

Launched in 2003 My Fashion Life is one of the UK’s leading top fashion blogs. Recognised for combining all the quality content you’d expect to find in an online magazine with the honest opinion and tone of a blog.

We love designer fashion, but we love a damn good bargain, too, so while we might lust after Lanvin one minute, we’ll be traipsing to Topshop the next.

You guys are the only reason we get up at 6am to cover the royal wedding and go to bed 5am after the Oscars – we’re dedicated to bringing you the juiciest gossip from the fashion world and delivering the best shopping guides we can muster, because hey, we’re just doing our job. And it’s a good job we love it!

Editor’s Pick

Polish off your sartorial brunch, boardroom and weekend silhouettes with Fendi's black textured leather duffle tote accented with tonal cow-print haircalf trim for that extra kick of Italian flair.

As featured in

press
Read previous post:
Iris Apfel
Iris Apfel: is this Rachel Zoe in the next 50 years?

Rachel Zoe might be respected in her field but, unfortunately for her, nobody in the real world actually likes her....

Close