Last Updated on 31st March 2010


For the last few months, eight of London’s hottest designers have been eagerly awaiting the announcement of who this year’s BFC/Vogue Designer Fashion Fund winner will be, but only one of them would wake up £200,000 richer this morning. That person was the editors’ favourite, Erdem.

Beating off stiff competition from the likes of Christopher Kane, Marios Schwab, Clements Ribeiro, Richard Nicoll, Nicolas Kirkwood, E. Tauz and Angel Jackson, London-based Erdem was awarded the coveted £200,000 prize money for his “strong design signature and clear vision for the immediate development and growth of his business.”

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“I am thrilled to be the winner of the BFC/Vogue Fashion Fund,” he said this morning. “It is an honour. The prize will help us to take our business to the next level. It is so integral for us to be showing in London and the support of the BFC and Vogue will allow us to grow our business internationally. It is such an exciting time for us.”

And Harold Tilman, Chairman of the BFC, is also excited about the prospects that lie ahead. “Erdem has excellent design credentials, an impressive business plan and creates beautiful collections season after season,” he told Vogue UK. “I am proud to say that the British Fashion Council’s Vogue Designer Fashion Fund will play a key role in developing Erdem’s already prominent designer business both here in the UK and abroad.”

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The boy did good – congratulations, Erdem!

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