The thought of Christmas shopping may fill us all with dread, but a new website plans to help banish those festive fears. This may be the second time in two days that we’ve mentioned the ‘C’ word (after talking about it yesterday’s M&S post), but we assure you it’s not without good reason. NearLondon is launching a website which will...

Hippies rejoice! if you haven’t heard, tie dye is back, and boy it’s back with a vengeance. For a style that any original Seventies girl would be proud of….fashion’s favourite utilitarian Net-a-Porter at $485, it’s the perfect outfit for a casual laid back summer vibe.

In March 2008, film director Allen filed for a $10 million violation of privacy suit, as the t-shirt loving brand pioneered a billboard campaign with Woody Allen’s face on it without his permission. The image was taking from his movie ‘Annie Hall’ and they ran the campaign on their e-commerce site as well, with the concept based around Woody Allen being American...

Immersing myself in the return of early 90s trends and celebrating with a few episodes of Saved by the Bell, I slowly began to realise that one of the true fashion horrors of the last millennium has crept upon us once more: the crop top.

From men’s briefs, t-back thongs and invisi-thongs to the shirred back panties and über-sassy and über-comfy tap panties, American Apparel bares it all in their new viral ad to promote their line of