Prepare the tents, pack the cuppa soup, pull out the thermals, it’s almost time to start queuing girls! Exciting! How very, very exciting. This collaboration is for us the most exciting yet, combining both the beauty of Williamson’s designs with wearability and fabulous summer shades. Perfection! There is going to be two drops, one on 23rd April which will go to...

As if Matthew Williamson for H&M and Alexander Wang and Jil Sander for Uniqlo wasn’t enough to keep you amused, there is whole host of other collaborations strutting your way. I don’t even know where to begin, so brace yourselves. 1. First up we have Karl Lagerfeld for Ruby helmets. Yes if you have ever fancied a couture motorbike helmet then you can now be...

The excitement is building, oh yes it will soon be time. Matthew Williamson’s collection for H&M is on it’s way. And the first titbits of information have just been released. Matthew Williamson will be modelling the menswear line that he has created for the high street brand, whilst the designers’ favourite model Solve Sundsbo in gorgeous Mexico, so I...

H&M has heard our pleas! The Swedish retailer has announced their latest collaboration will be with the one and only

It’s nearly time! Tomorrow, rumours are true and shoppers are only allowed to purchase two pieces each, you’ll need to have a clear idea which items you’ll be coveting. Click

What: Comme des Garcons for H&M is set to be released worldwide on November 13th and with less than one month to go we can barely contain our excitement.

Err….did anyone else know that H&M have a blog?

This season has got to be the most overloaded in terms of high street collaborations, it feels like I’m constantly writing about one partnership or another and yet I’ve never purchased an item from any of them. I’ve never done the whole queuing for ages outside a store or getting on to e-bay to purchase left over stock. Neither have I made a purchase from a...

Japan is an exciting market for H&M with fashion conscious consumers with great spending power. With a population of 128 million of which almost 13 million in Tokyo, we see great opportunities for expansion in this part of the world - Rolf Eriksen, CEO of H&M H&M have announced plans to open their first store in Japan, to be located in Tokyo’s shopping...

Madonna works with Margareta van den Bosch to create “M by Madonna” for H&M